Welcome to Mediapoint’s News, Insights, and Events page. Here, you’ll find expert commentary on industry challenges, practical guides for PR professionals, and insights on navigating the ever-evolving news landscape. Whether you’re looking to sharpen your communication strategies or stay ahead of emerging technologies, our content will keep you informed and ready to engage effectively.
- Insight
FEDEJN A selection of British newspapers,both broadsheets and redtops,in a newsagents29 Jan 2016
Wires vs newspapers - what's the difference in how they work?
Newspapers and wires operate slightly differently. Here’s what you should know about each; where they differ, how they overlap, and how to secure coverage.
- News
Journalist insights on key stories and news for the year ahead
As we keep customers informed and empowered in a rapidly changing media landscape, we are delighted to present: Your Guide to 2025.
- Insight
2B8CX60 Online news article on tablet screen. Electronic newspaper or magazine. Latest daily press and media. Mockup of digital portal and website.29 Sept 2017
Why affiliate content is taking off and what PRs need to know
There are plenty of different ways affiliate marketing can manifest itself in digital media. Learn what PRs ought to be aware of in 2025.
- Insight
Why media monitoring is essential for PR success
Learn why media monitoring is essential for PR success and why you need to choose a platform that aligns with you and helps manage your work efficiently.
- Insight
Behind the scenes at COP29: A reporter's journey through chaos and diplomacy
A firsthand look at the highs and lows of COP29 in Baku, from the grueling negotiations on climate finance to the behind-the-scenes moments that shape…
- Insight
Behind the scenes at COP29: A reporter's journey through chaos and diplomacy
A firsthand look at the highs and lows of COP29 in Baku, from the grueling negotiations on climate finance to the behind-the-scenes moments that shape…
- Insight
The problem with using surveys in press releases
Using surveys in press releases is often an ineffective tactic and can be seen as lazy, with many failing to gain the coverage desired. Here's why.
- Event
8 May 2024
Unveiling the newsroom: A guide for PR professionals
Event 16 May 2024 Jacqueline Ling
- Insight
Members of the National Education Union (NEU) on the picket line outside Marden bridge Middle School in Whitley Bay, as teachers in the north of England begin the first of three days of nationwide strike action in a long-running dispute over pay.28 Feb 2023
Communicating in turbulent times
When times are turbulent, it’s difficult to cut through the noise and reach audiences. Even more so now, with the attention of UK media, consumers and…
- Event
Project restart: launching effective campaigns in challenging times
With areas of the economy looking to return to normal, we ask how can brands launch effective campaigns as we head towards the ‘next normal’.
- Insight
Ignoring the question – a dangerous interview strategy
Ministers, local councillors and party leaders are frequently criticised for not answering questions yet they persist in making this serious mistake.
- Insight
Warren Buffet at the premiere of ‘The Post’ in Washington DC.14 Dec 2017
Warren Buffett on beating fear of public speaking
Fascinating to learn that Warren Buffett, the hugely influential business magnate, used presentation training to overcome his fear of public speaking.