EDITORIAL USE ONLY Sir Mo Farah runs alongside Jordan Adams during a stretch of the TCS London Marathon at mile 24 in Embankment, as part of the 'Side by Side' campaign by Buxton Natural Mineral Water and mental health charity Mind, aiming to support runners through challenging stages of the race and to highlight the importance of movement, hydration and mental health.

Photographer: Jas Lehal Media Assignments
Agency: PA
Location: London, UK
Date taken: 26 April 2026
Copyright: PA Wire/PA Images

News, Insights & Events

Find expert commentary on industry challenges, practical guides for PR professionals, and insights on navigating the ever-evolving news landscape.

EDITORIAL USE ONLY General view of artwork 'Lady in Blue', unveiled by artist Tschabalala Self on Trafalgar Square's Fourth Plinth in London.

Photographer: Jeff Spicer Media Assignments
Agency: PA
Location: London, UK
Date taken: 10 September 2026
Copyright: PA Wire/PA Images

Welcome to Mediapoint’s News, Insights, and Events page. Here, you’ll find expert commentary on industry challenges, practical guides for PR professionals, and insights on navigating the ever-evolving news landscape. Whether you’re looking to sharpen your communication strategies or stay ahead of emerging technologies, our content will keep you informed and ready to engage effectively.

Insight
Projecting Confidence – what we can learn from Beyoncé

Beyoncé is a perfect example. She’s on record as saying she’s naturally shy and feels intimidated when she finds herself talking to large groups of people.
5 June 2017
File photo dated 18/05/17 of Conservative party leader Theresa May, as the party could win a majority of more than 100 seats in the General Election if the difference in turnout between young and old voters mirrors the 2015 contest, new figures show.22 May 2017

Insight
Political Interviews – How to Spot Media Training

Here are the tell-tale signs that might tell voters the party leaders have been media-trained (well or poorly) ahead of interviews, hustings and speeches.
22 May 2017
Insight
Diane Abbott’s car crash interview for LBC

There are few more effective ways of trashing your credibility as a spokesperson than giving a car crash interview, as the Shadow Home Secretary has learned
3 May 2017
Insight
United Airlines CEO letter – the opposite of damage control

The CEO of United Airlines has managed to add fuel to the raging fire that’s now engulfing the company by praising his employees in a letter to staff.
11 April 2017
Coventry City’s New Manager Tony Mowbray speaks to Sky Sports News3 Mar 2015

Insight
Do you need media interview skills on a budget?

This intensive one-day workshop is led by specialist journalist media trainers and takes place at the heart of the UK’s media scene.
20 March 2017
Sir Philip Green gives evidence to the Business, Innovation and Skills Committee and Work and Pensions Committee at Portcullis House, London, on the collapse of BHS.15 Jun 2016

Insight
Reputation Management – How Not To Be Sir Philip Green

Sir Philip Green, some say, has caved in to save his knighthood. Whatever happens to his title, the damage to his reputation may never recover.
1 March 2017
Sam Allardyce leaves his home in Bolton.28 Sept 2016

Insight
Managing the England Crisis – Why Speed is of the Essence

Today’s excruciating newspaper headlines were inevitable after the departure of England Manager Sam Allardyce in disgrace last night.
16 February 2017
15 Feb 2017

Insight
Meet the Media at the Press Association…

TNR held another fantastic Meet the Media breakfast event at the Press Association headquarters in Victoria in February 2017.
16 February 2017
10 February 2020, Berlin: Microphones are installed in front of the entrance to the CDU federal headquarters. A meeting of the CDU executive committee will take place there. CDU leader Kramp-Karrenbauer has announced at today’s meeting of the CDU presidium that she will not run for chancellor. Photo: Paul Zinken/dpa10 Feb 2020

Insight
Media Training tip of the month: “How to prepare your spokespeople for media interviews”

We work closely with PR and Comms agencies who sub-contract PA Media Training to provide media training services for their clients.
16 February 2017
Prime Minister Theresa May arrives at Andrew’s Air Force Base in Washington DC, USA, ahead of tomorrow’s meeting with US President Donald Trump at the White House.26 Jan 2017

Insight
How Theresa May should prepare for her Trump photo call

May’s team will have worked closely with Trump’s team to create what they hope will be iconic, impressive images captured for posterity.
27 January 2017
5 May 2015

Insight
Media Training tip of the month: “Learn from your interviews”

Our advice to spokespeople and their comms teams is to make, or obtain, a recording of broadcast interviews and review these with a critical eye.
18 January 2017
MOSCOW, RUSSIA FEBRUARY 12, 2020: Russia’s Foreign Ministry Spokesperson Maria Zakharova gives a briefing on the current Russian foreign policy and international relations. Valery Sharifulin/TASS12 Feb 2020

Insight
The Three A’s that make a Great Spokesperson

Great spokespeople, the ones who are most skilled at captivating an audience and getting their message across, have certain qualities.
12 December 2016

News, Insights & Events

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